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17 August 2017
The ‘Luffala’ community enterprise project
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Objective
To generate revenue for the local communities from the use of PTTGC glycerin to produce local spa products.
Business Benefit KPIs
- Positive acknowledge by public media and community acceptance
- Improved employee skills in communication and marketing by practicing giving marketing advice to the communities
- Benefit to community of “Luffala” project is at 3.8 million Baht
- Community satisfaction score 85.14%
- Increase the product value added (glycerin)
Social / Environmental Benefit KPIs
- Create income and improve livelihood by creating employment opportunities
- Community members joining the project earn 2,000-2,500 Baht/month based on their production. In total 3.8 million baht worth of benefits to communities.
- 14 spa products have been approved by the Thai Food and Drug Administration (Thai FDA) – not selling commercially.
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